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Architecture deep dives

How the giants actually work.

Diagrams, stacks, real numbers, and technical breakdowns of the data platforms behind the companies you use every day — in our own voice, built from public sources.

Netflix data architecture visualization
Deep dive
Netflix

How a streaming giant runs a lakehouse on S3, Iceberg, and Kafka at petabyte scale.

KafkaKeystoneApache IcebergApache SparkApache Flink+4
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Uber data architecture visualization
Deep dive
Uber

How Uber built a real-time data platform to match riders and drivers in 10,000 cities.

KafkaApache FlinkApache PinotApache HudiPresto+4
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Airbnb data architecture visualization
Deep dive
Airbnb

How Airbnb turned an in-house Hadoop stack into a modern lakehouse — and gave the world Airflow and Superset.

Apache AirflowApache SupersetApache SparkApache DruidPresto+4
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Spotify data architecture visualization
Deep dive
Spotify

How Spotify runs the world's biggest event-driven music platform on GCP, BigQuery, and Scio.

Google Pub/SubGoogle DataflowBigQueryScioFlink+3
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More companies coming

Next up: Stripe, Discord, LinkedIn, iFood, Nubank, Mercado Livre. Want to suggest one? Ping us on @the_data_forge.